A contemporary tribute to the brand’s dive watch origins, the Black Bay 54 “Lagoon Blue” channels the spirit of the original 1954 reference 7922. Now in a refined 37MM stainless steel case, this latest model blends heritage design with modern precision, powered by the in-house Calibre MT5400 automatic movement, offering a 70-hour power reserve and a robust 200m water resistance. The dial, in a vibrant lagoon blue with a subtle sand textured finish, radiates the effortless elegance of coastal escapes. Snowflake hands, first seen in TUDOR’s 1969 catalogue, pair with steel indexes filled with white Super-LumiNova for optimal visibility. A unidirectional steel bezel and screw-down crown engraved with the TUDOR Rose lend a touch of vintage allure. Protected by a flat sapphire crystal, the Black Bay 54 is finished on a polished and satin-brushed five-link stainless steel bracelet, offering both comfort and a refined presence on the wrist. With a five-year transferable guarantee and timeless summer-ready aesthetics, this watch is a pure expression of understated luxury with a nod to history.
Shopping with us is simple and secure. Order online by adding your items to the basket and checking out using Visa, Mastercard, Maestro, PayPal, or V12 Finance (for eligible purchases). Delivery:
Royal Mail Tracked (1–3 working days): Free on orders under £200. Royal Mail Express (1–2 working days): £5.95 or free on orders over £200. Orders placed before 12pm (Mon–Fri) ship the same day; others dispatch the next working day. Made-to-order rings may take longer (up to 3–5 weeks). UK delivery only.
Returns:
Return unworn items in original packaging within 30 days for a full refund. Exclusions apply (e.g., earrings, personalised items, gift cards). Use the prepaid Royal Mail label or return in-store. Refunds are processed within 5 working days of receipt. For questions, contact [email protected] or call 0800 012 9677.
Like what you see and want to use your current watch to help pay for it? Whether you’re upgrading to a new model or simply exploring your options, our expert team makes part exchanging or selling your watch effortless.
Tell us about your timepiece - its brand, model, age, condition, and whether you have the box and papers - and we’ll provide a fair, no-obligation valuation within 1-2 working days. You can then choose to sell your watch outright or use the value towards a new or pre-owned timepiece from our collection.
Every step is secure, transparent, and handled by our in-house specialists. Once you accept our offer, simply send or bring your watch for a final inspection, and we’ll arrange fast payment or apply the agreed value towards your next purchase. With decades of experience as trusted family jewellers and official Rolex Certified Pre-Owned retailers, we’re here to make your upgrade seamless and rewarding.
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